Nowadays, people without mobile phones are severely limited in their ability to fully engage in economic and societal activities, as phones are considered a vital component of our daily life. However, phones alone do not…
Tag: VAS
Business has changed forever and now it’s all about customer experience, relationships and personalization. Mobile operators have been facing profitability squeeze since the past few years, and some of the business challenges faced can be…
IoT is with no doubt the next big wave of technology revolution! Indeed an estimated 50 billion IoT devices are to be connected by 2020! With the wide variety of functions these devices perform several…
As basic connectivity becomes a commodity, “Telcos” are turning to a vast array of services such as VAS (Value Added Services) to differentiate themselves, attract new customers and boost margins and ARPU (Average Revenue Per…
VAS (Value Added Services) refers to non basic services provided to customers allowing Operators to develop another stream of revenue. According to Global Industry Analysts, Mobile VAS is expected to reach US$690 billion by 2018…
A new GSMA Intelligence consumer report has concluded that “almost half of mobile phone users worldwide still only use their devices to make voice calls and send SMS” The GMEI classifies mobile user engagement into…
